Your next big chapter starts here.

Design it. Build it. Launch it.

Hi. I’m Brad Lekang. I’m an executive coach, founder of Cloudberry Coaching, and author of The Cloudberry Coaching Method: Design, Build, and Launch Your Next Big Chapter (Advantage Media, distributed by Simon & Schuster, May 2026). I help leaders get clear on what’s next, build the capability to get there, and create impact that lasts.

With decades of experience across tech, retail, and finance, including executive leadership roles in Silicon Valley, I’ve spent my career coaching and guiding high-potential leaders, building global teams, navigating large-scale transformations, and turning complex ideas into real-world results. Before launching Cloudberry Coaching, I led global initiatives at companies like Apple, Visa, and Target, helping deliver breakthrough products and programs used across industries and continents. Those years sharpened my approach: structured, human-centered, strategic, and grounded in heart.

My coaching work blends executive experience, neuroscience-based tools, and a systems-informed approach to professional and personal growth. I hold a Professional Certified Coach (PCC) credential from the International Coaching Federation (ICF), a Certified Professional Co-Active Coach (CPCC) certification from the Co-Active Training Institute, and a Certified NeuroTransformational Coach (CNTC) credential from BEabove Leadership. Together, these shape a coaching approach that is bold, bright, and resilient, just like the Cloudberry.

The Cloudberry Coaching Method Book

A transformative roadmap to design, build, and launch your next big chapter of work and life.

This book is about more than coaching.

At its heart, it's a roadmap for professional and personal growth, because the skills, the environments, and the beliefs that got you here might not get you to the next big chapter.

Whether you're a seasoned executive stepping into a new ambitious role, an emerging leader stretching into your next challenge, or someone standing at a crossroads wondering what comes next — this book is for you.

Who are you in your new, ambitious role within the company, with that nudge to skill up, move elsewhere, or retire? This is a biggie. Identity.

What will you do, what do you envision in the future, and what is your direction? This is a biggie. Vision and Impact.

What is your reason for being, for getting up in the morning — with or without your role, your title, the paycheck, and the validation. This is a biggie. Purpose and Mission.

What is your next big chapter?

It doesn’t just happen. You must design, build, and launch it.

Stop waiting for your next big chapter to find you. Start creating it.

Why Cloudberry, you might be wondering? First open your maps app and enter location Lekang, Norway.

Cloudberries grow wild in my namesake, 130 miles north of the Arctic Circle, where the sun never sets in summer. They're bold and bright, resilient and sustainable, thriving in some of the most beautiful and challenging conditions on earth.

That's the Cloudberry way — and the heart of everything I do.